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Red Frog Events Announces Partnership with Goldenvoice to Produce and Promote Firefly Music Festival

April 3, 2015 AT 8:52 pm


Goldenvoice Announces Partnership with Red Frog Events to Promote and Produce Firefly Music Festival

LOS ANGELES, CA & CHICAGO, IL (Sept. 17, 2014) – Goldenvoice, creators of Coachella Valley Music & Arts Festival, announced today they have entered into a joint venture with Red Frog Events to promote and produce Firefly Music Festival.

Firefly Music Festival, founded by Red Frog Events in 2012, is one of the fastest growing music festivals in the country. The 4-day event is held annually each June at The Woodlands at Dover International Speedway in Delaware. The 2015 event will take place from June 18-21.

Goldenvoice, an AEG Live company, adds Firefly to their festival portfolio that includes Coachella, Stagecoach, FYF Fest and more.

“We’re so impressed with what they’ve created in such a short time, how could we not want to be a part of it?” said Paul Tollett, President & CEO of Goldenvoice.

“We are excited to be working with the Goldenvoice team,” said Joe Reynolds, founder and CEO of Red Frog Events. “This partnership will continue to propel the success of Firefly for years to come.”
For more information on Firefly Music Festival, please visit

Lindsay Lyons

Red Frog Events
Lauren King


About Goldenvoice: Goldenvoice, creators of Coachella Valley Music & Arts Festival and Stagecoach: California’s Country Music Festival, also operates successful Los Angeles music venues including the Fonda Theatre, El Rey Theatre, Shrine Auditorium, Club Nokia and Nokia Theatre L.A. LIVE. Beginning as an independent punk rock promoter in the early 1980s, Goldenvoice grew to be the preeminent alternative promoter in Southern California by forging strong relationships with both bands and music fans. Goldenvoice promotes over 500 concerts a year in California, Nevada, Alaska, Arizona, Hawaii and Canada.

About Red Frog Events: Red Frog Events is an event production company that pioneered the experiential entertainment industry and has an award-winning company culture. Since 2007, the company has developed innovative brands including the Warrior Dash obstacle race series, Firefly Music Festival, American Beer Classic, and Red Frog has been named one of Forbes’ “Most Promising Companies in America”, has appeared consecutively on Inc. Magazine’s “Fastest Growing Companies” list, and was awarded Business of the Year by the US Chamber of Commerce, among other honors. In recognition of its philanthropic efforts, the company was selected as St. Jude Children’s Research Hospital “Corporate Partner of the Year,” and has committed to fundraise $25 million for the organization. Visit for more information.